The tutorial provides a high level overview of getting to know the Creative Factory and its basic components. It covers the canvas as the field for creation, and the simple ways of adding files to an ad and managing resources. The various widgets are introduced with their different actions and triggers. Further points on how to control the stages and pages of the ad are presented as well as on how to preview, save, and publish the ad.

The tutorial is perfect for designers who are planning to create their first ad.

Basic Quiz

What is a stage and a page?

A stage is part of the ad settings, and contains a series of ad pages of the same ad size. A page is a derivative of a stage.

How do I add my resources to the ad?

Adding visual (images) assets is done via (1) Drag and Drop: into the resources panel, onto the canvas or into an existing widget that accepts images; (2) Import buttons: clicking the ‘Images’ button in the properties panel, where you can import them from your computer or from a URL; the ‘Import’ or ‘External’ button at the resources panel. MP4 and MP3 files are always chosen in the properties panel with a specific button for MP4 and Advance Add MP3 action or via the ‘Import’ and ‘External’ buttons at the resources panel.

Can I preview the ad I’m creating?

Yes of course, with a simple click on the ‘Play’ button at the bottom bar or the stages and pages toolbar to enter the preview area. You can also scan the ad to your mobile device at any time using the QR code generated for each ad unit. The preview will start at the page that is currently highlighted.

Once the ad is ready, where do I go to publish it?

In the upper left corner of the Creative Factory. When published, the ad is transferred to the Campaign Manager and is ready to be served. You should also make use of further options like the saving your changes, or sharing your ad with the customer for approval, all of which being found on the top left side.

Advanced Quiz

What is a widget?

A widget is the basic component of the ad with a specific functionality such as gallery display, video play or location oriented functions.

What is a trigger?

A trigger is an event which effects an action like the appearance of a page or a tapping on a widget.

What is an action?

The behavior that should be carried out once a trigger has occurred such as animating the widget.

Challenge

How to let a gallery fade in on page entry?

Choose the properties panel of the page your gallery widget is placed at. Click on the ‘On Page Entry’ trigger and choose ‘Animations’. In the unfolding menu, choose the action ‘Fade In’. Then, pick the gallery in the ‘On Widget’ selection.

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